British Cycling has announced a new sponsor, and the name of the company is Bupa. This is a big deal for the cycling organization, as it brings in a lot of money and support. Bupa is a well-known health care company, and this sponsorship will help them promote cycling as a healthy activity.
Overview of British Cycling
British Cycling is a national governing body for cycling in the United Kingdom. They have recently signed a new sponsorship deal with a company called Rapha. This company is known for producing high-quality cycling equipment.
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British Cycling has announced a new sponsor for the upcoming season, and the name is not one that many people are familiar with. The new sponsor is called Mitchelton-Scott, and they will be the main shirt sponsor for the team. This is a big change for British Cycling, as they have been with Sky for many years.
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